Media Navigator Introduction to Media Literacy & Social Media
This is the first lesson of the Social Media Investigated: Media Navigator module — a media literacy programme for Year 7. The lesson establishes a Safe Learning Agreement, introduces the concept of media literacy (access, analyse, create), and gives students practical experience deconstructing an advertisement (Kia Exercising Hamsters) to identify text, subtext, and target audience.
Learning Outcomes
Outcome 1:
Define media literacy.
Outcome 2:
Explain media literacy concepts.
Outcome 3:
Identify text and subtext in media examples.
Outcome 4:
Recognise the characteristics of social media versus traditional media.
What's included
A quick look at the classroom-ready resources that come with this lesson.
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About the Organisation
Bounce Forward is the UK’s psychological-fitness charity.
We help children and young people — and the adults and environments around them — develop the understanding, skills and shared language to regulate, recover and adapt through challenge, change and everyday life.
Our work brings together mental resilience and emotional wellbeing, shifting the focus upstream: building capability before crisis, rather than waiting for something to go wrong. We translate evidence from psychology, resilience research, cognitive behavioural approaches and positive psychology into practical learning that can be taught, modelled and used in real life.
From evidence-informed curricula and staff development to family support and whole-community approaches, our work recognises that young people do not develop in isolation. What happens around a young person shapes what becomes possible within them.
Everything we create is practical, grounded in evidence and designed to build something that lasts — psychologically fit people and communities, better prepared to meet life.